The bar is open at State Farm Arena.
A three-slide launch recap — the cocktail, the room, and where to find it.
Three Slides · 1080 × 1350 · Photo & Video
The Peachtree Freeze.
Now pouring at the Edmond's Honor Bar. Top of Section 114.
The bar is open.
Inside the Edmond's Honor Bar at State Farm Arena — first pours, first tastes, first toasts.
Top of Section 114.
The Edmond's Honor Bar. State Farm Arena, Atlanta. Must be 21+. Please sip responsibly.
The Edmond's Honor Bar is open at State Farm Arena. 🍑
The Peachtree Freeze is now pouring. Find us at the top of Section 114. Swipe for a look at opening night.
Source video — the supplied clip is 4K vertical (2160×3840), 24.6s, with an upbeat jazz track. 'No dialogue' means no speech, not silent. The swipe here is centre-cropped to 4:5 for the feed; the original 9:16 is better suited to a Reel or Story if you want the full frame.
What the video actually shows — arena exterior, Edmond's Honor banner, a host addressing guests, the bottle on a ledge, the gold hand-and-flower logo, the chandelier bar, samples poured into tasting cups, a guest nosing the pour, a cheers, the bottle beside a finished iced cocktail, tote-bag giveaway, posed photos, gold end card. It reads as a launch and sampling recap rather than a cocktail film, which is why this post is framed as an opening rather than a drink highlight.
Cover frame — unverified. The cover is a still lifted from the video at 0:18, the only moment a finished cocktail appears. The drink in that frame reads as bright pink; please confirm it is actually the Peachtree Freeze before publishing. Nine alternate frames are shown below.
The cocktail, the room, and where to find it — opening night at the top of Section 114.